02274nam a2200121Ia 4500999001500000020001900015100001300034245003400047260002000081650192900101942000702030952011502037 c2725d2725 a978-8176115193 aJAIN, SC 0aNEW TRENDS IN RURAL MARKETING bRBSA PUBLISHERS a Factors Influencing India as a Preferred Tourist Destination : An Empirical Study Role of Retailing in Empowering Women Consumers: (An empirical study on Bangalore Retail Industry) Retailing: The Indian Version Trends and Innovations in Financial Products and Services The Impact of High Intensity Marketing and Advertisement Practices on the Life of Common Man with Specific Reference to Youth in Bangalore City China and India in an Asian Renaissance Rising Rupee : Is really a cause of concern for exporters? 1 Emotional Intelligence : A Study of Academic Professionals 1 Psychological Biases of Retail Investors in Assam 1 Retail Marketing in India : Opportunities and Challenges 1 Word-of-Mouth as A Tool of Promotion—An Assessment from The Prospective of Generation Next 1 Advertising Management [Critical analysis of Advertisin (with specific reference Ethical, Social and Economic aspects of Advertising)] Emerging Trends in the Indian Life Insurance Sector : Issues & Challenges Impact of Trust and Leadership on Team Effectiveness . Small Scale Sector in the Liberalised Regime : Some challenges . Innovation through Global Collaboration : A New Mantra for Organization Success . Rural Marketing in India : Challenges Ahead and Opportunities Prospect and Future of Customer Relationship Management Technique In Marketing of Banking Services .Impact of Ambient Scent and Background Music on Customer's Shopping Time (A Case study of Shoppers' Stop, Hyderabad) 1. Relationship Marketing Through the Lenses of Performance Appraisal Practices—A Case Study of Oil India Limited Product Selection, Brand Preference and Buying Decision of Rural Consumer Regarding Durables The Role and Nature of Strategic Management in Modern Business World Managing Challenges and Developing Strategies for Sustainable Growth Indian Rural Markets : A Challenge to Organized Retailing cBK 00104070aMIIMLIBbMIIMLIBcREFERENCE BOOKd2019-02-11g950.00l0o658.8p2725r2019-02-11w2019-02-11yRFBK