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    <subfield code="a">     Introduction Shewhart	 Ronald Fisher	 Deming	 Duran	 Feigenbaum	 Ishikawa	 Crosby	 Taguchi	 TQM Framework	 Awareness	 Defining Quality	 Historical Review	 Obstacles	 Lack of Management Commitment	 Inability to Change Organizational Culture	 Improper Planning	 Lack of Continuous Training and Education	 Incompatible Organizational Structure and Isolated	Individuals	and	Departments Ineffective Measurement Techniques and Lack of Access to Data and Results	 Paying Inadequate Attention to internal and External Customers	 Inadequate Use of Empowerment and Teamwork	 Failure to Continually Improve	 Benefits of TQM	 TQM Exemplary Organization	 Leadership Leadership Concepts	 The 7 Habits of Highly Effective People	 Be Proactive	 : Begin with the End in Mind	 : Put First Things First	 : Think Win-Win	 Seek First to Understand, Then to Be Understood	 The Deming Philosophy	 Create and Publish the Aims and Purposes of the Organization Learn the New Philosophy	 . Understand the Purpose of Inspection	 . Stop Awarding Business Based on Price Alone	 . Improve Constantly and Forever the System	 . Institute Training	 . Teach and Institute Leadership . Drive Out Fear, Create Trust, and Create a Climate for Innovation	 . Optimize the Efforts of Teams, Groups, and Staff Areas	 . Eliminate Exhortations for the Work Force	 Eliminate Numerical Quotas for the Work Force	 . Eliminate Management by Objective	 Remove Barriers That Rob People of Pride of Workmanship	 . Encourage Education and Self-Improvement for Everyone Public Responsibility and Citizenship,	 Focus on Results and Creating Value,	 Systems Perspective	, Quality Statements	, Vision Statement	, Mission Statement	, Quality Policy Statement	, Strategic Planning	, Goals and Objectives	, Seven Steps to Strategic Planning, Annual Quality Improvement Program	, Communications	, Interactive	, Formal	, Decision Making	, Leadership Survey	, TQM Exemplary Organization	, Customer Satisfaction Chapter Objectives	, Introduction	, Who is the Customer?	, Customer Perception of Quality	, Performance	, Features	, Service	, Customer Questionnaire	, Focus Groups	, Toll-Free Telephone Numbers	, Customer Visits	, Report Card	, The Internet and Computers	, Employee Feedback	, Mass Customization	, The American Customer Satisfaction Index	, Customer Satisfaction Surveys in India	, Using Customer Complaints	, Service Quality Front-Line People	 Leadership by Example	 Additional Comments	, Translating Needs into Requirements	, Customer Retention	, Additional Comments	, TQM Exemplary Organization	, 	Employee Involvement Maslow's Hierarchy of Needs	, Herzberg's Two-Factor Theory	, Employee Wants	, Achieving a Motivated Work Force	, Employee Surveys	, Empowerment	, Teams	, Characteristics of Successful Teams	, Team Member Roles	, Effective Team Meetings	, Stages of Team Development	, Ten Common People Problems and Their Solutions Common Barriers to Team Progress	, Training	,  	Continuous Process Improvement,  Improvement Strategies	, Repair	, Refinement	, Renovation	, Reinvention	, Additional Comments	, Types of Problems	, Compliance, Unstructured	, Efficiency	, Process Design	, Product Design	, The PDSA Cycle, Problem-Solving Method, Kaizen	, Reengineering	, Six-Sigma	, Statistical Aspects	, ,  Supplier Partnership Chapter Objectives	 Principles of Customer/Supplier 	Relations Partnering	, Sourcing	, Supplier Selection	, Supplier Certification	, Supplier Rating Improvement Strategies	 The PDSA Cycle	, 	Supplier Partnership,  Performance Measures  Tools and Techniques    Benchmarking  Information Technology Computers and the Quality Function	 Data Collection	 Data Analysis, Reduction, and Reporting	 The Internet and Other Electronic Communication Intranet	, Instant Messaging	, Video Conferencing	, Web Conferencing and Webinars	, Virtual Teaming	, Document Management	, E-Learning	,  Information Quality Issues ,Quality management systems, Environmental management system, Quality function development ,Quality by design, Failure mode and effect analysis , products liability , total productive maintenance , Management tools. Statistical process control . experimental design , Taguchi&#x2019;s quality engineering </subfield>
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