01245nam a2200097Ia 4500020001900000100001600019245001800035260001200053650106400065700001801129 a978-8131722787 aDIAMOND JAY 0aRETAIL BUYING bPEARSON aINTRODUCTION TO RETAIL BUYING , PLANNING THE PURCHASE , MAKING THE PURCHASE ,ADDITIONAL BUYER RESPONSIBILITIESvTHE BUYER ROLE EVALUATION BUYERS, BUYING FOR TRADITIONAL RETAIL ORGANIZATIONS DEPARTMENT STORE , CHAIN ORGANIZATIONS, BUYING DISCOUNT OPERATIONS, BUYING FOR OFF PRICE RETAIL OPERATIONS OFF PRICING FACT OR FICTION? MAKING THE PURCHASE, BUYING FOR OFF SITE RETAIL ORATIONS, MARKET SPECIALISTS AND HOW THEY SERVICE RETAILERS, CONSUMER ANALYSIS, MULTICULTURALISM :ASSESSING THE PRODUCT NEEDS OF AMERICAS MAJOR ECCENTRICITIES, MERCHANDISING POLICIES, HOW MUCH TO BUY , MERCHANDISE SOURCING AND TIMING THE PURCHASE SELECTING THE BEST MERCHANDISE RESOURCES, PURCHASING IN THE DOMESTIC MARKET PLACE , WHOLESALE MARKET, FOREIGN MARKET PURCHASING , BUSINESS ETIQUETTE GLOBAL MARKETS, INTERNET WHOLESALE PRODUCT ACQUISITION ON THE INTERNET, NEGOTIATING THE PURCHASE AND WRITING THE ORDER , ADDITIONAL BUYER RESPONSIBILITIES , PRIVATE -LABEL PROGRAMS MANUFACTURES BRAND AND LABEL , DISSEMINATING PRODUCT INFORMATION TO RERAIL PERSONNEL,VISUAL MERCHANDISING . aGERALD PINTEL